Top 5 Communication Apps in Guatemala Q4 2021

During the fourth quarter of 2021, the top five communication apps in Guatemala exhibited diverse trends in downloads, revenue, and active users. Here’s a detailed look at their performance based on Sensor Tower data.

Messenger from Meta Platforms, Inc. saw its weekly downloads fluctuate between 38K and 68K, peaking in the week of November 8. Revenue was minimal, with a notable peak at $35 in the week of November 1. Active users remained fairly stable, hovering around 1M throughout the quarter.

WhatsApp Messenger maintained a consistent weekly revenue around $23-$28. Downloads varied slightly, ranging from 30K to 41K, with a noticeable peak in the week of October 4. Active users ranged from 5.9M to 6.1M, showing a slight decline towards the end of December.

Snapchat reported no revenue but experienced a steady increase in downloads, particularly in the last weeks of December, reaching up to 32K. Active users showed growth, moving from 977K at the beginning of the quarter to over 1.1M by the end.

WhatsApp Business also reported no revenue. Downloads were relatively stable, fluctuating between 14K and 17K. Active users increased gradually, starting at 730K at the beginning of October and reaching nearly 774K by the end of December.

Telegram did not generate revenue but saw a significant jump in downloads in early October, peaking at 31K. Active users saw a mild decline from 453K at the start of the quarter to around 314K by the end of December.

These insights are based on data from Sensor Tower, where more detailed analytics can be found.